Eaton HK, Hong Kong, China

The Gamechanger Award
The Gamechanger Award
Eaton HK, Hong Kong, China

As with its multi-dimensional programming, community-focused events and bold local design, the renovation strategy for the Eaton Hong Kong was also ambitious, creative and unorthodox.

During the year-and-a-half process of renovation, during which all the public spaces and half of the hotel's 400 rooms were rebuilt, operations of the hotel never ceased, including events and dining as well.

This aggressive approach to phased renovation was at times an inconvenience for guests, but the goal for the Eaton HK was a total reinvention of the Eaton experience, defining a new global community in tandem with the launch of the Eaton Washington DC. And so during the occasional disorder, the conversation with guests and staff became an opportunity to communicate the significance of the changes underway. The goal was always to maintain the strong presence of existing hotel guests and local patrons, while building onto these groups with new global Eaton network of creatives and activists.